Published: 12 November, 2022

5 software products to start your own online business

It is not in doubt that online businesses have experienced phenomenal growth in recent years. However, most online entrepreneurs have failed to reach their growth potential due to the inability to leverage the use of effective and awesome software products. If you are an online entrepreneur who deeply feels that there is more room to grow by embracing cutting-edge software products, you are at the right place.

Why do you need accounting software?

The old adage that time is money holds true when it comes to business. For an online entrepreneur, most of your valuable time should be spent working on the bottom line of your business to help it grow. You do not want to waste a lot of time balancing the accounts for your online business. More often than not, online entrepreneurs use Microsoft excel for meeting the accounting needs of their business.

This is, however, not a good approach as it is time-consuming and tiring. By leveraging the use of accounting software, your business will grow by leaps and bounds. Actually, accounting software will not only help you in analyzing data but also understand your business more. Xero is a classic example of effective accounting software. Among the accounting software providers is

An IWMS Software

An IWMS software is the short form for an integrated workforce management system. Actually, many experts have suggested that this software is the holy grail for the growth of your online business. Labor usually takes up a significant amount of money from a business. With the ever-increasing minimum wage, it is no wonder that some businesses are struggling to survive.

By embracing the use of IWMS software, you can significantly reduce the workforce at your company and hence make huge savings. Such savings will propel your online business to new heights. Moreover, an IWMS software compiles all the information you need in one place and hence enhances the efficiency of your online business.

Customer Relationship Software

For any online business, customer management is crucial. Your customer service department might determine the extent to which your business grows. Accordingly, you should not take it casually. One of the best ways to go about it is by installing CRM software at the workplace. Actually, contrary to the belief of most online entrepreneurs, CRM software does more than just facilitate the tracking of contacts.

By embracing the use of CRM software, you will have the means to keep track of your customer’s information. When you have a lot of customer data, it becomes easy for you to make impactful decisions about your business. Hubspot is an example of CRM software that your business can benefit from. Actually, there is a free version of the software that you can take advantage of at first. One software product used in the area of customer relations is Arbox.

Project Management Software

Many small-medium online enterprises have a number of employees who work for them. This means that there will be different teams at the company tasked with different responsibilities. With some major ongoing projects, keeping track of your to-do list can be quite challenging.

This implies that your projects might become not only disorganized but also inefficient. A project management software automates numerous activities that you could have found simply confusing doing manually. This can save a lot of time which will ultimately be used in growing your business by leaps and bounds.

There are a number of other project management software providers, including, Hive, Calendly and GetResponse.

Social Media Management Tools

When it comes to digital marketing, social media is unrivaled. Without a calculated social media presence, more and more online businesses are finding it difficult to grow. Such social media management software will usually have a scheduler feature to help online entrepreneurs remember when to make posts.

By posting at certain peak times, you are guaranteed to attain a higher reach and also enhanced engagement with potential customers. Moreover, the software will also have advanced analytical features that make it easy for you to target your advertising efforts better. If you are looking for social management software, you should take a look at Canva and Sprout Social.

Tip: In order to inform oneself about current topics around the topic software, renowned newspapers help.